choice airlines: Air New Zealand

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Showing posts with label Air New Zealand. Show all posts

Saturday, June 27, 2009

ANZ presents 'bare essentials of safety'

8:21 AM Air New Zealand No comments

Last month's Air New Zealand TV ad was enormously popular, having generated almost two million views on YouTube (and also a lot of free publicity). Seeking to build upon that, the airline has released a new safety video for its Boeing 737-300 aircraft, featuring crew members wearing nothing but body paint. Maybe this will cause people to finally start paying attention to those safety videos...

Air New Zealand staff bare all for TV ad

4:04 AM Air New Zealand No comments

A recent Air New Zealand advertisement has ANZ employees - including CEO Rob Fyfe - wearing body painted uniforms. It's part of the airline's campaign to differentiate itself against 'budget' airlines with 'miscellaneous' fees (i.e. drinks and checked bags) - ANZ claims that when it comes to fees, it has "nothing to hide."

Edit: Sorry for the oversized video screen - I can't seem to figure out how to make it regular size. To view it without the text in front, just click on the "full screen" icon.